LV ROUGE

  • A CREATIVE VISION

    “Lipstick is presence. It’s a signature in a single stroke.“ — Creative Director Dame Pat McGrath

  • AN EMBLEMATIC DESIGN

    Housed in an elegant metal case punctuated by the iconic Monogram motif, the eternal keepsake is an embodiment of Louis Vuitton’s heritage craftsmanship.

  • INNOVATIVE BEAUTY

    Intense pigmentation melds with exquisite sensoriality for long lasting color that enhances the lips, in two distinct Creamy Satin and Velvet Matte formulas.

SIGNATURE SHADES

A WARDROBE OF COLOR

A vibrant journey inspired by the House's heritage codes expressed through 55 captivating shades by Creative Director Dame Pat McGrath.

LIP LOOKS

CHROMATIC COMBINATIONS

Five unique looks designed by Creative Director Dame Pat McGrath — to replicate or make your own.

Signature Lip Look
FINISHING TOUCHES

IN DETAIL

From precious materials to luxurious textures, LV Rouge is crafted for a sensorial experience — featuring emblematic details like the LV Initials and Monogram Flower.

LV ROUGE REFILLS

LIMITLESS COLORS

Each of the LV Rouge lip colors comes in a refillable format, to be exclusively used with the lipstick case.

  • INTERCHANGEABLE HUES

    Recyclable and interchangeable, refills are designed to be collected for every mood and occasion creating a versatile wardrobe of color.

  • UNIQUE DESIGN

    Each refill features an innovative lock system, adorned with a Monogram Flower emblem, unlocking a world of color with a single click.

EMBLEMATIC PIECES

BEAUTY ACCESSORIES

Imbued with refined elegance, Louis Vuitton’s beauty accessories and small leather goods are crafted with precision, to ensure a smooth, on-the-go experience.

Beauty Services

Customizable features to enhance your beauty experience.