• LOUIS VUITTON HAS BEEN AWARDED THE BUTTERFLY MARK

    LOUIS VUITTON HAS BEEN AWARDED THE BUTTERFLY MARK - Louis Vuitton Heritage NEWS
    Powered by Positive Luxury, Louis Vuitton was awarded the Butterfly Mark for excellence across areas of innovation, social and environmental practices, governance, and philanthropy.

    Since 1854 when Louis Vuitton was founded, the name has become synonymous with savoir-faire and visionary design. It has travelled through time; the brand has continually embraced the notions of innovation, collaboration and daring, challenging the boundaries between craftsmanship, art and design.

    “Great design, sustainability and a great business do go hand in hand,” says our CEO Michael Burke, describing how sustainability is integral to our business.

    In 2018, Louis Vuitton was awarded the Butterfly Mark, powered by Positive Luxury, for excellence across areas of innovation, social and environmental practices, governance, and philanthropy. 

    Founded in 2011, Positive Luxury celebrates brands that act with a deep respect for our world and generations to come. They provide transparency through the interactive Butterfly Mark, showcasing luxury brands who are proactively taking the lead on sustainability, enabling people to buy better.

    To explore Louis Vuitton’s sustainability achievements, visit its exclusive page on Positive Luxury

    Innovation
  • REOPENING OF LA GALERIE ASNIÈRES

    REOPENING OF LA GALERIE ASNIÈRES - Louis Vuitton Heritage NEWS
    Every weekend from October 20th to November 25th, la Galerie will reopens its doors to the public.

    The Asnières atelier is a pivotal location. Barely five years after founding Louis Vuitton, Louis himself began to outgrow his Parisian headquarters. In 1859, he relocated the new workshop to Asnières, a village a few kilometres northwest of Paris. 

    This new atelier was built in the ethereal Eiffel style, combining glass and steel. The exceptional savoir-faire of the Asnières artisans is such that, even today, key pieces are created here: rigid trunks, designs in rare or exotic leathers, special orders. 

    Visit Asnières to discover the intimate aspects of Louis Vuitton’s history, its ties with the ateliers, and admire in detail the presence of the Louis Vuitton universe in every creation.

    Book your visit at la Galerie Asnières here.

    Asnières Galerie
  • LES JOURNÉES PARTICULIÈRES 2018

    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    • LES JOURNÉES PARTICULIÈRES 2018 - Louis Vuitton Heritage NEWS
    Reservations are now open for Les Journées Particulières, the event that welcomes visitors to the Louis Vuitton ateliers on October 12th, 13th and 14th, 2018.

    The Journées Particulières is a unique opportunity for the Maison to showcase our artisans’ creativity and passion for their trades to the public. It is an invitation to discover exceptional venues and carefully-preserved savoir-faire.

    Every year, over the course of three days, a host of unexpected surprises awaits visitors such as performances, screenings, encounters, secret places, and exclusive workshops.

    In addition to the Louis Vuitton Workshops in Asnières, France, and Fiesso d'Artico in Veneto, Italy, two new locations will be open to the public this year: Les Fontaines Parfumées in Grasse, South of France, and the Louis Vuitton Ducey Workshop, in Normandy, France.

    Book your priority access ticket from now. Registration will close on September 30th. 

    Photographs in order of appearance: Asnières (x3), Ducey Workshop (x3), Fiesso d'Artico (x3), and Les Fontaines Parfumées (x3).

    Event Les Journées Particulières Workshop Les Fontaines Parfumées Asnières Savoir-Faire
  • LES JOURNEES PARTICULIERES 2018

    Following success of the past three editions, Les Journées Particulières reopens the doors to Louis Vuitton's ateliers on October 12th, 13th and 14th 2018.    

    Les Journées Particulières is an exclusive invitation for the public to discover exceptional venues and carefully-preserved savoir-faire.

    The motivation behind the Journées Particulières is to allow visitors to discover the inner workings and continual innovations of the Houses that make up the LVMH group. For this year's 4th edition, each venue will offer a specially designed and original guided tour that focuses on experiences, interactions, and encounters.

    In addition to the Louis Vuitton Workshops in Asnières, France, and Fiesso d'Artico in Veneto, Italy, two new locations will be open to the public this year: Les Fontaines Parfumées in Grasse, South of France, and the Louis Vuitton Ducey Workshop, in Normandy, France.

    Create your account now for faster access to reservations. Registration for visits will start September 24th.

    https://www.lvmh.com/lesjourneesparticulieres/

    Event Les Journées Particulières Workshop Les Fontaines Parfumées Asnières Savoir-Faire

  • LES VOYAGES DE JACQUES CAVALLIER BELLETRUD

    From the ends of the world to Grasse, discovering perfumery’s most luxurious raw ingredients.

    A native of Grasse, the cradle of both perfumery and leather work, Master Perfumer Jacques Cavallier Belletrud created each of his new men’s perfumes in his creative atelier at Les Fontaines Parfumées.

    In this Provençal estate, surrounded by flower fields and citrus groves, Jacques Cavallier Belletrud composes and formulates immobile journeys designed to take shape on the surface of the skin. To do so, he draws from the most exquisite raw materials in the world. He travels the five continents in quest of olfactory emotion: knows by heart all the steps necessary to cultivate Pallida iris and Peruvian balsam, the artisanal harvesting of which he tracks in Salvador; negotiates the quality of citrus with growers in Calabria, and purchases the most aromatic cocoa beans on the Ivory Coast, as well as Sambac jasmine in China. But once the ingredients are sourced, they are transported to his hometown of Grasse, and the transformation begins. Bolstered by the exceptional knowledge in Grasse where, from one generation to the next, experts perfect and transmit techniques for transforming raw materials and performing carbon dioxide extractions. Each petal is reverently respected; resulting in infusions so faithful to the original plant that they could already stand on their own as perfumes.

    Discover the story of the Master Perfumer

    Les Parfums Louis Vuitton Jacques Cavallier Belletrud