As is usually the case with Louis Vuitton, the origin of the Louis Vuitton New Wave collection can be traced to the past: specifically, a trunk from the archives that contained 12 pairs of shoes and featured multi-coloured undulating stripes atop the classic monogram toile. Of course, the name New Wave also conjures up the music genre birthed more than 40 years ago, which still today epitomises a disruptive attitude, distinctive fashion trends and all-around cool.
This combined influence of heritage and youthful edge has inspired a new series that embodies currency and innovation. Here, supple calf leather has been quilted as a unique wave motif that defines the silhouettes of the three main styles: The Chain bag, Chain tote. Fashion-focused yet widely versatile, the collection will be permanently available in chic black and strong scarlet complemented by seasonal hues, which currently include Smoothie Pink, Malibu Green and Show White. Each style boasts an LV metallic closure in keeping with the latest lettering that appears elsewhere. Just as this Louis Vuitton logo is obvious now, the waved quilting is poised to become a House hallmark – a symbol of the dynamic rhythms that constantly move us forward.